Brand Strategy Melbourne
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Building the wrong things faster. AI and the Build Trap
Tue, May 26, 8:00 AM**🏢 Hosted at:** Fabric Group **🚀 Building the Wrong Thing Faster: AI and the Build Trap** AI has dramatically compressed the time it takes to build software. But it hasn't stopped us building products that nobody wants. If anything, it's accelerated the problem - to the point we've invented a new word for the output: ***slop***. Drawing on observations from Brendan's consulting work and conversations with friends at ***Google, Meta and Spotify***, He'll explore how this ***isn't really a new problem*** and why now, more than ever, we need human centricity, sound product strategy and product discovery. **🎤 Speakers:** ***Brendan Marsh*** is a Product & Org Advisor and Director at ***Organa***, where he helps organisations improve product strategy, org design and execution at scale. He previously served as ***Chief Product Officer*** of a mental health non-profit and spent five years at ***Spotify*** during its hyper-growth phase, first as an ***Agile Coach*** supporting innovation and product discovery teams and later as a ***Product Manager*** responsible for the Mac and Windows clients (40M+ MAU). ***Ruben Cardoso*** is the ***Head of Product & Design*** at ***Fabric Group***. An experienced UX/UI designer specialising in product design and delivery, with a strong track record running discovery-to-delivery cycles for large enterprise clients. ***Dzmitry Yaltykhau*** is the ***Delivery Practice Lead*** at ***Fabric Group.*** Leads large-scale product design and delivery programs end-to-end from presales through discovery, build and rollout while driving best practices, coaching and AI-accelerated ways of working across the team. **🗓 Agenda:** Arrival and light refreshments Featured Talk Panel discussion with contributions from Fabric and the audience
Influencing change with science as your friend
Thu, May 28, 8:00 AM**Your workshop:** Product managers are often working from incomplete information - a customer or leader asks for a change, but the real need underneath it isn't always clear. And even when ideas are strong and teams invest real effort, there's no guarantee that what gets shipped will actually change behaviour or become part of everyday practice. This workshop is an opportunity to slow down for an hour and explore how behavioural and implementation science can help design the human side of your work. From understanding what people are really trying to do, through to validating ideas, bringing your team along, and measuring impact that goes beyond the pilot phase. We'll work through some practical frameworks and implementation science strategies for influencing change. You'll also have time to apply these to something from your own work and share with the group. Come ready to think, discuss, and leave with something you can actually use. **Our workshop lead:** [Dr. Alex Waddell](https://www.linkedin.com/in/alexandrawaddell/) is a behavioural and implementation scientist and the founder of CoFormed, a consultancy that partners with expert teams to turn excellent ideas into real-world impact. Alex brings expertise across behavioural science, implementation science, and service design to help teams design the human side of change by understanding what drives behaviour, what gets in the way, and what makes something part of everyday practice. **Our Host:** Zendesk https://www.zendesk.com
Dinner & Board Games Fortnightly CBD (We Play Board Games Melbourne)
Wed, May 27, 8:00 AMHi everyone, Stella & Tarrant here 😃 It's board game and dinner time every 2nd Wednesdays! Everyone's welcome, new or experienced board gamer. Let's play board games together, meet new friends if you want, and also supporting local restaurant buying their food and drink, coz the event is free. 𝐏𝐥𝐞𝐚𝐬𝐞 𝐑𝐒𝐕𝐏, 𝐜𝐚𝐧𝐜𝐞𝐥 𝐢𝐟 𝐲𝐨𝐮 𝐜𝐚𝐧'𝐭 𝐠𝐨 𝐬𝐨 𝐨𝐭𝐡𝐞𝐫𝐬 𝐜𝐚𝐧 𝐜𝐨𝐦𝐞 𝐢𝐧𝐬𝐭𝐞𝐚𝐝, 𝐜𝐨𝐳 𝐬𝐩𝐚𝐜𝐞 𝐢𝐬 𝐥𝐢𝐦𝐢𝐭𝐞𝐝 Meetup will be in the separate room at the back of their venue! 𝗧𝗜𝗠𝗘: 6pm - 10pm (but the pub is open till later if you want to stay around) 𝗪𝗛𝗔𝗧 𝗧𝗢 𝗘𝗫𝗣𝗘𝗖𝗧: Meetup for dinner & drink while playing board games. Here's a one page PDF document explaining how it works - https://loom.ly/hTHo2cM. Basically, find some friends or make some new ones. 𝗕𝗥𝗜𝗡𝗚: Bring your own games or play our growing board games library, teach others or join others games. We have flag system to help you find people to play with you. Here is the list of our growing games library, categories and with short description - https://loom.ly/fOKuaM4 𝗙𝗘𝗘: Zero. Nada. It's a casual get together, we're helping facilitating the meetup. All I asked is to please order food & drink from the venue, don't bring your own food and eat there, as the venue is a pub, they are providing the venue for free So please help local business 😃 𝗢𝗥𝗚𝗔𝗡𝗜𝗦𝗘: Feel free to post in the comment if you have games you want to bring and teach others, try to organise people to play. Or if you want to join other people's game. We have a group via Aftergame (app/website) where you can organise a game as well here - https://aftergame.app/groups/we-play-board-games-melbourne-meetup-by-meeple-university-1386 𝗛𝗢𝗪 𝗧𝗢 𝗚𝗘𝗧 𝗧𝗛𝗘𝗥𝗘: Melbourne Central, level 3. Melbourne Central station underneath. There are various public carpark Wilson 300 LaTrobe and Secure Parking in the city. Or the Wilson carpark under Melbourne Central, entry is a set price after 5pm (at the time of writing). And then plenty of public transport in the city 🙂 To connect more to fellow board gamers, you can join the Facebook group that started the event here - https://www.facebook.com/groups/WePlayBoardGames Thank you and hope to see you all then! Stella & Tarrant
EUXMELB - May Meetup
Thu, May 28, 7:30 AMWith our next EUXMELB meetup on the 28th of May, I'm excited to announce that **Natalie Ellis, Partner and COO at The Product Bus, will be presenting 'Your skills *are* the product'.** According to Harvard Business School 95% of new products launched every year *fail.* Natalie is here to argue that the reason for these failures isn't a lack of talent or tools, but because no one stops to ask whether the market actually wants or needs these things before shipping them. Online rhetoric discusses how AI is transforming the design, product and engineering worlds, but from her perspective, Natalie believes AI is actively multiplying the rate of failure because it's now possible to build something no-one asked for in an hour from your Mac mini. Natalie is here to tell us why evidence-based, commercially focused product thinking is more critical than ever for countering the wasted time and resources spent shipping products no one asked for. She will explain why the skills designers and researchers already possess are the real commercial asset and how people in these roles can start treating them as such. Natalie has spent her career turning consumer insights into product and commercial decisions across startups, enterprise, government digital services and institutional programs. Following a decade rising through a global market research agency, she jumped ship to an early-stage market research startup before spending several years as a product strategist designing and delivering national digital health services. As Partner & COO at The Product Bus she is passionate about helping founders, teams and businesses make real progress through evidence based decisions and passionate about helping them stress-test ideas before they commit to building. She escaped the city for rural life in the Alpine Shire several years ago where she has become an accidental pumpkin farmer and enjoys crocheting while watching crime drama. Event will start at 5:30pm with Pizza, Drinks and networking with the talk starting at 6pm. We are in the Jenny Florence Room on Level 3 at The Ross House Association. **Please enter code #TBC and come up to level 3 where you will need to enter the code again to gain access.** This event is sponsored by [askable](https://www.askable.com/) ([https://www.askable.com/](https://www.askable.com/)) and Experience Design "UX" Agency [blueegg](http://www.blueegg.com.au/) ([http://www.blueegg.com.au/](http://www.blueegg.com.au/))
Monday Night Boardgames
Mon, Jun 1, 8:00 AMWe’re back in 2026! Come play games with us! This venue is definitely biased towards "euro" style games but any and all games are welcome. Members will bring games that they like. Anything that is fun to play and share is welcome! Don't have a game, don't worry. We've got a decent selection, but you're always welcome to bring a game if you would like. Never played a board game before or it's been 20 years? No problem, we'd be happy to show you how to play. We love beginners, because we were all beginners at one point. Life is full of stress, let Monday nights be a fun night. Some of the games our regulars own: Settlers of Catan Power Grid Dead of Winter Terraforming Mars Stone Age Elder Sign Resistance/Avalon One Night Werewolf Hanabi Race for the Galaxy King of Tokyo Puerto Rico Ticket to Ride Europe 7 Wonders Love Letter Red Planet Century Spice Road Dune and Dark Moon Also, come to a couple of Meetups and Grab your very own discount card for Mindgames in the CBD. For 10% off and other exclusive discounts.
From social clubs to strategy—unleashing true business value from communities.
Wed, May 27, 8:00 AMRebecka Isaksson and Lukas Wünsch will give some impulses on and thereafter moderate a lively discussion to Communities of Practice (CoPs). The goal of the session would be to demonstrate and discuss how Communities of Practices can evolve beyond simple “social clubs” to become engines of strategic value. The impulse outlines the basics of effective CoPs, showing how they enhance innovation, creativity, employee wellbeing, and, ultimately, organisational productivity and profitability. The speakers will make very sure to properly blend the basic input re Communities of Practice with their practical experience from Community work across sectors. **Expected outcomes** Participants will walk away with a clear understanding of what makes Communities of Practice truly effective - and how they can evolve from informal social groups into engines of strategic value. Through a mix of practical impulses and a lively, moderated discussion, the session will unpack how CoPs strengthen innovation, creativity, wellbeing, and organizational performance. Attendees will gain concrete insights grounded in real‑world community work across sectors, leaving with actionable ideas for building and sustaining Communities of Practice that actually make a difference **Speaker Bios** "Rebecka Isaksson is the Founder of KnowFlow Value and a Content AI & M365 Knowledge Strategist who helps organizations cut through content chaos and build knowledge practices that hold up in real‑world collaboration. A Microsoft MVP and former Director of Knowledge Management at Microsoft HQ, she brings more than 15 years of experience in designing governance and knowledge strategies that stay resilient long after the slide decks are closed. She hosts the Knowledge Fika podcast, where she blends Swedish fika with sharp, practical conversations on AI, collaboration, and knowledge in M365. Recognized as a Microsoft MVP in 2024, she continues championing ethical, human‑centric approaches to AI adoption that move organizations forward without losing the plot. "Lukas Wünsch is a Knowledge Strategy and Organizational Development Leader who helps organizations build knowledge ecosystems and communities of practice that actually work in real‑world conditions. At MHP (global IT consultancy and subsidiary of Porsche AG), he focuses on strengthening knowledge flows, maturing communities, and designing service portfolios that scale in dynamic market environments without collapsing under cultural or structural friction. He writes regularly on the dynamics of effective knowledge work - from cultural debt to community leadership to the interplay between strategy and knowledge. Lukas is known for his clear, grounded perspective on what truly enables knowledge to move, grow, and create value inside complex organizations." If you want to get up to speed on this topics before the meeting, jump on the [Knowledge Fika podcast and have a listen here](https://podcasts.apple.com/au/podcast/episode-31-from-knowledge-silos-to-engage-how-communities/id1744394778?i=1000758048806). **Session Details:** * **Date & Time:** 6:00pm AEDST, Fourth Wednesday of each month * **Format:** Virtual session on Teams * **Agenda:** * 6-6:30 pm networking * 6:30-7:45pm exploration of the topic * 7:45-8pm wrap up * 8pm dinner for those interested. KMLF has run monthly, almost uninterrupted since 1998, serving the Victorian Knowledge Management community with close ties to Change Mgt, Records Mgt, Information Governance and Academic communities.
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