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Sydney SEO Collective - Rahul Sengupta (Optimising for Non-Human Visitors)

Sydney SEO Collective - Rahul Sengupta (Optimising for Non-Human Visitors)

Tue, May 26, 8:00 AM
From SEO Collective Sydney
4.6

The Sydney SEO Collective welcomes you to our May 2026 meetup! We've got a session lined up that tackles one of the most pressing shifts in technical SEO right now — and you'll walk away with tools you can actually use this week. This month, we're thrilled to welcome Rahul Sengupta, Head of SEO & Product Innovation at Pattern Australia, as our keynote speaker. He'll be presenting "Optimising for Non-Human Visitors: A Technical Framework & Analysis." This session is built for SEOs who want a practical, engineer-led approach to making their sites AI-ready — not just Google-ready. The rules of technical SEO haven't changed — they've expanded. AI agents, LLMs and retrieval systems are now crawling, reading and judging your site in ways Googlebot never did. Rahul will introduce a practical framework for AI accessibility and CRO, then demonstrate the Streamlit tool he built to score and diagnose how AI-ready your site really is. Expect actionable takeaways you can implement straight away. Rahul Sengupta is Head of SEO & Product Innovation at Pattern Australia, where he leads SEO strategy and builds proprietary tools that sit at the cutting edge of AI search. With a decade of experience across enterprise and eCommerce brands — including Diageo, Nivea, PwC, ING Bank, ANZ, GAZMAN and rebel — Rahul brings a deeply analytical, engineer-meets-strategist approach to search. He holds a Master of Business from Monash University and has been recognised for multiple awards and his keen interest in technical SEO. Most recently he panelled at the sold-out SEOFOMO x SEO Collective Sydney meetup alongside some of the country's leading SEOs, and has generated results that go against the trend of the market. [https://www.linkedin.com/in/rahul-marketing/](https://www.linkedin.com/in/rahul-marketing/) **Make sure to RSVP and grab your ticket!** **Keynote Presentation:** Optimising for Non-Human Visitors: A Technical Framework & Analysis **Sponsored By:** [Finder](https://www.finder.com.au/) [Prosperity Media](https://prosperitymedia.com.au/) [Shuffle Digital](https://shuffledigital.com.au) **Location:** Finder AU Level 10, 99 York St, Sydney NSW 2000 **Hosts:** Regan McGregor - SEO Lead at [Airtasker](https://airtasker.com/) Aaron Taylor - General Manager at [Prosperity Media](https://prosperitymedia.com.au/) **Running sheet:** 6pm - 6.30pm - Arrive, Finder AU - Level 10, 99 York St, Sydney NSW 2000 6.30pm - Introduce SEO Collective, Speakers 6.30pm - 6. 45pm - SEO news, algorithm updates, SERP volatility 6.45 - 7.00pm - Intermission **7pm - 7.45pm - Rahul Sengupta - Optimising for Non-Human Visitors: A Technical Framework & Analysis** **7.45pm - 8pm - Q & A Session** 8.00pm - Networking **SEO Collective Organisers:** Regan McGregor - https://www.linkedin.com/in/regan-mcgregor/ Aaron Taylor - https://www.linkedin.com/in/aarontaylorseo/ Dejan Mladenovski - https://www.linkedin.com/in/dejan-m/ Nik Ranger - https://www.linkedin.com/in/nik-ranger-06086a27/ Peter Macinkovic - https://www.linkedin.com/in/inkovic/ Peter Mead - https://www.linkedin.com/in/petermeadseo/ Paula Glynn - https://www.linkedin.com/in/paula-glynn/ Sally Mills - https://www.linkedin.com/in/sally--mills/ **SEO Collective Background:** SEO Collective is an extension of the Melbourne SEO Meetup, which started when the Brisbane SEO group first met up at the Ship Inn, Brisbane Southbank, 7th Nov 2008. The feedback we've had is that the Collective events have been a great way to meet others in the industry in a relaxed environment and share some tips and hints on what you might know that can help them become a better web marketer or developer. It's about asking those tough questions and getting group consensus on what is the possible implications or complications on a particular method or technique you're thinking of using. We encourage a mix of business owners, web developers, affiliate marketers, SEM and SEO professionals as we all have small tips that will help you perform better online and play smarter. SEO Collective is just a relaxed and informal session on digital and web marketing, come along and meet others in your community no matter if you're a business owner, consultant, in-house or part of a larger agency. ## RSVP now to claim your free ticket!

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40 attendees
Marketer's Social - Sydney

Marketer's Social - Sydney

Tue, Jun 2, 7:30 AM
From Marketing Careers in Sydney

This is a laid-back social meet up for marketers (and aspiring marketers) who want to connect without the pressure of formal networking. No talks. No name tags. No awkward pitches. Just good people, easy conversations, and a chance to meet others in the industry. Whether you're working in marketing, trying to break in, or just curious - come hang out, have a drink, and see where the conversation goes. Hosted by, Michael Norris Founder @ marketingmarkdown.com

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8 attendees

Online Photography - The letter H

Sat, May 23, 11:00 PM
From Sydney Photo Fun
4.8
9 attendees
Inside Payroll: Where Things Can Go Wrong

Inside Payroll: Where Things Can Go Wrong

Thu, May 28, 2:00 AM
From Margaret Lilburne's Business Networking Meetup - Sydney
4.7

**Inside Payroll: Where Things Go Wrong** *** Most of the time, payroll looks fine. The system runs. The reports balance. Nothing obvious stands out. *** But as we’ve seen time and time again… that doesn’t always mean it’s right. *** This is a relaxed session to step back and talk about what’s really going on inside payroll systems: • Where things can quietly go wrong • Why issues don’t always show up in reports • How the same rules can lead to different outcomes • What most people never think to check *** No heavy legislation. No technical overload. Just a practical, honest conversation about how payroll actually behaves in the real world. *** If you work in payroll, bookkeeping, HR or finance — or you’re responsible for getting payroll right — this will be a valuable discussion. *** Come along, grab some lunch, and be part of the conversation. Early bird (until Friday evening on 24th April 2026): $79🎟 Standard: $97. Prices are plus GST. Email [askarin@payrollwhizzards.com.au](mailto:askarin@payrollwhizzards.com.au) for payment details

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2 attendees
Start with Why ~ Coffee catchup where every sip sparks a new perspective.

Start with Why ~ Coffee catchup where every sip sparks a new perspective.

Sun, May 24, 5:00 AM
From Start with Why ~ Coffee Cups & Purposeful Conversations
4.7

PLEASE BE ADVISED! We will be outside the cafe, near the stairs to the chessboard area. NOT IN THE CAFE. Discover your ‘why’, build with intention, and connect with like-minded people who are ready to create, grow, and 10X their lives. A friendly meetup with like-minded people that love learning and growing🙌Let’s grab a cuppa coffee or matcha and connect over what fuels our growth. Whether you're into books that challenge your mindset, habits that build a better you, or future goals that you are excited about, lets enjoy talking about how we evolve—this is a friendly space to share ideas, swap inspiration, and cheer each other on!🤗

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15 attendees
☕️📚Books,Brews&Breakthroughs-A coffee catch‑up for people into self-development

☕️📚Books,Brews&Breakthroughs-A coffee catch‑up for people into self-development

Sat, May 30, 5:00 AM
From ☕️📚Books, Brews & Breakthroughs☕️📚
4.7

☕✨ Hungry for growth? Ambitious about success? If you’re the kind of person who thrives on big dreams, loves diving into self‑development books, and believes in taking bold action toward your goals, then this gathering is for you! We’re creating a space where like‑minded visionaries come together over coffee to: Share our aspirations and breakthroughs Swap insights from our latest reads, podcasts, and discoveries Inspire each other with fresh ideas and practical steps Build genuine connections that fuel both personal and professional growth Think of it as your Saturday evening recharge: a blend of caffeine, conversation, and collective momentum. 🤩🙌 Bring your curiosity, your goals, and your stories—because success isn’t a solo journey, it’s a shared adventure.

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2 attendees
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Frequently asked questions

Content marketing involves creating and sharing material like videos, blogs, and social media posts to stimulate interest in products or services.

Joining a content marketing group in Sydney allows you to network with professionals, learn best practices, and stay updated on industry trends in a supportive environment.

Yes, Sydney hosts various content marketing events. Use Meetup to find local gatherings and workshops that fit your interests and schedule.

Yes, you can search for local content marketers using Meetup. Join groups or attend events in Sydney to connect and collaborate.

These groups typically organize events where members share insights, discuss trends, and provide support for content marketing initiatives.

Absolutely! You can join multiple groups in Sydney to broaden your network and gain exposure to diverse strategies and perspectives.

Meetup offers both free and paid plans. While you can browse events for free, some organizers might charge a fee for specific activities.

To RSVP, simply log in to Meetup, find the event you're interested in, and select the RSVP button. You'll then receive updates about the event.

No prior experience is necessary. Sydney's content marketing Meetups welcome both beginners and experienced professionals to foster learning and networking.

Events may happen weekly or monthly depending on the group. Check Meetup for upcoming Sydney events to plan your participation.

Not necessarily. While many events are in-person, some may be hosted online depending on the organizers. Check each event's details for specifics.

While Meetup connects you with people in your industry, meeting experts depends on event attendees and active participation.

Group activity varies by interest and location. Sydney generally has an active community, but exact offerings change based on participants' interests.

Content marketing events often cover a variety of topics, from SEO to content creation strategies. Look at event details to find what interests you.

No, events are typically organized by individual groups or hosts. Meetup provides the platform to facilitate these gatherings.