
About us
Every few months, when a month has five weeks, we gather online to talk about SEO. We will feature a new guest each time who will give us some great, new information in a Q&A format. Hope you can join us!
Upcoming events
1

AI Search Without the Hype
·OnlineOnlineTired of panic-driven AI search webinars? This session offers something calmer and more practical.
The web industry is rapidly filling with speculative “AEO tactics,” expensive tools, and over-confident predictions about the death of SEO. Much of it is presented as established fact long before there is measurable evidence. For example, you may have heard about LLM dot txt, but do you know why that is a waste of time?
In this webinar, we’ll cover Google’s AI search guide, SEO basics that still matter, and which tactics are mostly noise (such as fake brand mentions or projected visibility metrics).
Topics include:
- Is AEO truly different from SEO?
- Why do rankings and visibility metrics matter less than customer acquisition?
- How to speak with clients calmly and credibly while the industry continues to evolve.
This is not a “10-step AI SEO framework” webinar.
You will leave with clear guidance on which SEO fundamentals remain crucial and how to communicate effectively with clients in a rapidly evolving landscape, all without hype or unnecessary fear.
7 attendees
Past events
8


